Understanding Product-led Growth

On 17 June 2021, Ayoconnect’s AVP of Product & Operation Sumeet Anand joined Ankur Kishore from BukuWarung and Mayuri Govil from Netcore Cloud as a panelist in a live webinar titled "How Amazing Product Experiences Can Drive Product Led Growth”.

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Sumeet presented the key learnings of how Ayoconnect drives its product-led growth. According to Sumeet, a successful and sustainable product growth is firmly established on trust.

"I build a certain level of trust each time I reach my customers. It helps me to acknowledge and understand the roots of their problem, and therefore helps my team to provide the required solution for their business growth,” explained Sumeet.

He continued, "For instance, Ayoconnect can retain the customer on the platform because of our success rate on transactional data trends. Our team is constantly pushing ourselves to deliver the best quality output by ensuring we listen to the needs of our clients so they could have an embedded financial system."

Ayoconnect is Indonesia’s largest API marketplace and leading Financial API developer. It enables developers to choose from a wide range of financial white-label products on Ayoconnect’s API platform and quickly launch them to their users.

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